Data Enrichment Built for Startup Speed
Cleanlist AI gives a startup the full waterfall across 25+ providers from the first lookup. You start with 14 days of Pro and no card, then pay month to month from $49 a seat.
A demo of Clu. Asked: Find Heads of Support at Series A-C marketplaces with 51-500 staff in the US, 1-2 years in role, with Zendesk skills. Two per company, none already in my lists. Load the good ones into our first sequence. Clu searches, adds the top 25 people to First 100 buyers, asks for approval before spending credits, finds verified emails and phone numbers through the waterfall, scores every lead against the ICP and sends the 11 qualified leads to Series B outbound in Lemlist, which does the sending.
10,000+ users, from founders to full sales teams
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ZoomInfo - Case study
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Clay - Case study
Sumo LogicSwitched fromClay- Switched fromApollo
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The short answer
A startup can run Cleanlist AI for 14 days on Pro with 250 credits, 3 seats, then stay on the Free plan at 50 credits a month or move to Starter at $49 a seat a month. Starter and Pro need no annual contract. Every lookup runs a waterfall across 25+ providers, which found 98% verified work emails on our 500-lead benchmark.
Startups: what gets in the way.
Most data tools are priced for a company that already has a sales team and a year of budget.
- 01
Enterprise prices, seed-stage budget
ZoomInfo starts at $15K a year and Apollo charges per user. Both are priced for a 20-person sales team with its own budget. At seed stage, one contract like that can eat the whole GTM budget.
- 02
A 12-month contract outlives your ICP
Your ICP might look different three months from now. A 12-month data contract keeps billing you for the old one.
- 03
Your third SDR comes with a data bill
When your first two SDRs start booking meetings, you want a third, and that hire adds a seat to every tool they log into. On a data tool, the seat should come with credits the rep can spend.
- 04
Low volume makes every bounce count
You send fewer emails, so each one carries more weight. A batch of bad addresses can hurt a new sending domain before it has built any reputation.
The Cleanlist AI waterfall looking for a work email. For Aviva Roth it tries providers in order and stops at attempt 4, the first deliverable result, which costs 1 credit. For Sofia Marchetti all 7 attempts miss, and the charge is 0 credits.
VP of Sales · GammaHow Cleanlist AI fits.
Start free and pay month to month. Every plan runs the same waterfall.
- 01
14 days on Pro before you pay
Every new workspace opens on Pro for 14 days with 250 credits, 3 seats. Run it on your own prospects and check the emails and phone numbers yourself.
- 02
The same waterfall on every plan
Every lookup runs through 25+ providers in sequence and stops at the first deliverable result. The Free plan and Pro use the same waterfall, and a miss costs nothing.
- 03
Pay for results from one team wallet
A verified work email costs 1 credit and a phone number 10. Each Starter seat adds 750 credits to one shared wallet, and credits you don't use roll over. Move up a plan when outbound is working and back down when you're heads-down on product.
- 04
CSV today, CRM sync when you need it
Upload a CSV for a quick batch, or sync with HubSpot or Salesforce both ways on Pro and Enterprise. There's no implementation project and no onboarding manager to wait for.
- Verified work emails25 leads searched23 × 123
- Phone numbersVerified before anyone calls18 × 10180
- Qualification agentFit score with reasons25 × 5125
How the alternatives compare.
Apollo's free tier is the usual starting point, so it's the one to compare against.
| Option | Where it fits | Where it stops |
|---|---|---|
| Apollo Compare | A good free tier with basic search; email accuracy averages 73% in independent tests | Per-user pricing ($49-119 a user a month) adds up as the team grows, and it runs on one database |
1 day
Full stack outbound
“Cleanlist AI allowed us to quickly implement a full stack outbound sales process in one day. It was as if, there was a full GTM team behind us.”
Kristian TazbazianCOO & Co-Founder, GastronomousIs Cleanlist AI really free for startups?
Yes, to start. Every new workspace gets 14 days on Pro with 250 credits, 3 seats, then moves to the Free plan at 50 credits a month. A verified work email costs 1 credit and a phone number 10. Paid plans start at $49 a seat a month, and you can cancel anytime.
How does Cleanlist AI compare to Apollo for startups?
Apollo has a generous free tier for basic prospecting, but its email accuracy averages around 73% and it runs on one database. Cleanlist AI checks 25+ providers per lookup and found 98% verified work emails on our 500-lead benchmark. Apollo charges $49-119 per seat a month. Cleanlist AI Starter is $49 a seat, each seat adds 750 credits to one shared wallet, and a miss costs nothing. That works out to 6.53 cents per verified email, the same as Apollo Basic's 5.2 cents.
Do I need a sales call to get started?
No. Sign up at app.cleanlist.ai and your workspace starts the 14-day Pro trial with 250 credits, so you can enrich a list right away. If you want a walkthrough later, book one with the team.
Can I use Cleanlist AI if I only need 500 enrichments per month?
Yes. Starter is $49 a seat a month for 750 credits, which covers 500 verified work emails and leaves room for 25 phone numbers. There's no minimum volume, and credits you don't use in a quiet month roll over.
What happens if I outgrow the starter plan?
Move up to Pro from your account: $89 a seat a month, 1,500 credits per seat. Your integrations, enrichment history and team access carry over, and there's no contract to sign. Enterprise is priced to your volume when you get there.
Agents that run your GTM.
Your first 250 credits are on us: 14 days on Pro, 3 seats, no card.
14 days of Pro, free.