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As told byEvan SantaVP of Sales, ProposifySpeed to Lead: Minutes. Down from hours
Speed to lead is now minutes with perfect data quality. We doubled inbound deals and convert 30% better.
Proposify's inbound process was manual and slow. When leads came in through HubSpot, AEs had to score and qualify each one themselves, researching company data, verifying contact info, and deciding who to prioritize.
Leads sat untouched for hours, sometimes days. By the time a rep reached out, the prospect had already talked to a competitor. The team knew speed-to-lead was killing their conversion rate but didn't have the tooling to fix it.
“Our AEs were doing ops work instead of selling. Every inbound lead was a manual research project before anyone picked up the phone.”
Evan Santa, VP of SalesProposify implemented Cleanlist AI's inbound agent. Leads are now auto-captured from HubSpot the moment they come in and routed to Cleanlist AI for instant enrichment.
Cleanlist AI's AI agents score and qualify each lead automatically, enriching with verified emails, phones, company data, and ICP fit signals. Qualified leads are routed back to their CRM and assigned to specific AEs, all within minutes of the initial form submission.
Form submitted in HubSpotLead waits in the queue
Inbound deals doubled. With leads arriving pre-enriched, scored, and routed to the right rep instantly, Proposify's team started conversations while prospects were still engaged.
Conversion rates improved 30% as reps focused on selling instead of researching. Speed-to-lead dropped from hours to minutes, with perfect data quality on every single lead that hit the CRM.
“Speed to lead is now minutes with perfect data quality. We're generating 2x the inbound deals and converting 30% better.”
Evan Santa, VP of Sales10,000+ users, from founders to full sales teams
ZoomInfo
HackerOneSwitched from
Apollo
Clay
Sumo LogicSwitched fromClayApolloZoomInfoZoomInfo+30%
Avg Deal Size · Larger deals with better data
5+ tools replaced. Consolidated into one platform.
“Our entire GTM team lives off Cleanlist AI now. We replaced 5+ tools, deals are 30% bigger, and reps are doing 50% more volume.”
Ruslan ValeevSenior Director, Revenue Operations
Hayk GhonGTM Lead8% to 13%
Pickup Rate · 62% improvement in connections
Pickup Rate: 8 of every 100 calls connected before, 13 of 100 with Cleanlist AI.
“Cleanlist AI gives us the highest accuracy data in our entire waterfall. Pickup rates went from 8% to 13%.”
Proposify measured it on their own numbers. Start with one sentence about who you sell to, and measure it on yours.
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