ICP Scoring

Score Every Lead Against Your Ideal Customer

Define your Ideal Customer Profile with granular targeting criteria. Automatically score and rank every lead to focus on your best-fit prospects.

app.cleanlist.ai/icp-scoring
Live
Score Range
0-100
Granular scoring
Targeting Criteria
20+
Customizable dimensions
Integration
Native
Smart Columns & Playbooks
How It Works

Multi-Dimensional Scoring

Each lead receives a comprehensive score based on four key dimensions, with customizable weights for your specific priorities.

Score Breakdown
Multi-dimensional analysis
87/100
Company Fit(40%)
92
Prospect Fit(30%)
85
Geographic Fit(20%)
78
Behavioral Signals(10%)
65
Weighted average of all dimensions
01

Define Your ICP

Create detailed profiles with company, prospect, and geographic criteria.

  • Set target industries and company sizes
  • Define ideal job titles and seniority levels
  • Specify geographic requirements
  • Add technology and business model preferences
02

Set Scoring Weights

Customize how each dimension impacts the overall score.

  • Adjust company fit weight (0-100%)
  • Set prospect fit importance
  • Configure behavioral signals
  • Define minimum score thresholds
03

Score Your Leads

Automatically score every lead against your ICP profiles.

  • Bulk scoring via Smart Columns
  • Real-time scoring in Playbooks
  • Multiple ICP profiles supported
  • Matching and missing criteria highlighted
04

Prioritize & Act

Focus on high-scoring leads and automate follow-up actions.

  • Filter by score range (70+, 30-70, <30)
  • Route high-scoring leads to priority queues
  • Trigger automated sequences based on score
  • Track conversion by score threshold

Native Platform Integration

ICP Scoring works seamlessly with other Cleanlist features.

Smart Columns

ICP Fit Analysis column

Add an ICP Fit Analysis Smart Column to any lead list. Automatically score all leads against your selected ICP profile with detailed breakdowns of matching and missing criteria.

Learn about Smart Columns

Playbook Builder

ICP Scoring step

Include ICP Scoring as a step in your automated workflows. Score leads as they flow through your pipeline and route them based on fit level to different sequences or CRM stages.

Learn about Playbooks

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