15+ data sources. One Golden Record.
Our Waterfall Enrichment cascades through 15+ premium data providers to find the most accurate data while minimizing your credit spend. One API call, multiple sources, best results.
How the Waterfall Works
We query providers in priority order. The moment we find accurate data, we stop—saving you credits and ensuring the highest quality.
Credit Efficiency
60%
avg. credit savings
Only pay for one successful match. If Apollo has the data, we stop there—no wasted queries to downstream providers.
Speed Priority
<200ms
avg. response
Providers are ordered by response time. Get enriched data in under 200ms on average.
Accuracy First
94%
match accuracy
We prioritize providers with the highest accuracy rates, ensuring your Golden Record is always reliable.
The Golden Record
Transform a simple email into a complete profile with firmographic, demographic, and social data.
Full Name
John Smith
Job Title
VP of Marketing
Company
Acme Corporation
Company Size
500-1000 employees
Revenue
$50M - $100M
Location
San Francisco, CA
linkedin.com/in/johnsmith
Phone
+1 (555) 123-4567
Work Email
j.smith@acme.com
Developer-First Design
Clean, predictable JSON responses with confidence scores and source attribution.
1{2 [#e06c75]">"success": [#d19a66]">true,3 [#e06c75]">"credits_used": [#d19a66]">1,4 [#e06c75]">"data": {5 [#e06c75]">"email": [#98c379]">"john.smith@acme.com",6 [#e06c75]">"verified": [#d19a66]">true,7 [#e06c75]">"person": {8 [#e06c75]">"full_name": [#98c379]">"John Smith",9 [#e06c75]">"first_name": [#98c379]">"John",10 [#e06c75]">"last_name": [#98c379]">"Smith",11 [#e06c75]">"title": [#98c379]">"VP of Marketing",12 [#e06c75]">"seniority": [#98c379]">"VP",13 [#e06c75]">"department": [#98c379]">"Marketing"14 },15 [#e06c75]">"company": {16 [#e06c75]">"name": [#98c379]">"Acme Corporation",17 [#e06c75]">"domain": [#98c379]">"acme.com",18 [#e06c75]">"industry": [#98c379]">"Technology",19 [#e06c75]">"size": [#98c379]">"500-1000",20 [#e06c75]">"revenue": [#98c379]">"$50M - $100M",21 [#e06c75]">"founded": [#d19a66]">2010,22 [#e06c75]">"location": {23 [#e06c75]">"city": [#98c379]">"San Francisco",24 [#e06c75]">"state": [#98c379]">"California",25 [#e06c75]">"country": [#98c379]">"United States"26 }27 },28 [#e06c75]">"social": {29 [#e06c75]">"linkedin": [#98c379]">"https://linkedin.com/in/johnsmith",30 [#e06c75]">"twitter": [#98c379]">"@johnsmith"31 },32 [#e06c75]">"enrichment_source": [#98c379]">"waterfall",33 [#e06c75]">"confidence_score": [#d19a66]">9834 }35}Simple Credit Model
1 credit for email enrichment, 10 credits to add phone. 11 total for full contact data. No hidden fees.
Confidence Scoring
Every enrichment includes a confidence score (0-100) so you can filter by data quality in your workflows.
Source Attribution
Know exactly which provider returned the data. Full transparency for compliance and auditing.
Real Customer Results
See how teams are using Waterfall Enrichment to accelerate their pipeline.
TechStart Inc.
SaaS
Bounce Rate Reduction
42%
GrowthCo
Marketing Agency
Data Coverage
94%
Enterprise AI
Enterprise Software
Time Saved
12hrs
ScaleUp Labs
VC-backed Startup
Lead Quality Score
8.7
Frequently Asked Questions
Everything you need to know about data enrichment