Question 1

How does credit-based pricing work?

Accepted Answer

Cleanlist uses a simple credit system: 1 credit = 1 email enrichment/verification, and 11 credits = 1 full contact enrichment (email + phone). All plans include access to our full feature set - waterfall enrichment, email verification, Smart Columns AI, Sales Navigator scraper, Playbook Builder, and all CRM integrations. You only pay for the data you enrich.

Question 2

What's the difference between Free and Starter plans?

Accepted Answer

Both Free and Starter include the exact same features and functionality - there are no feature restrictions. The only difference is the number of credits: Free includes 30 credits per month (30 emails or 3 phones), while Starter tiers range from 500-1,500 credits. If you need more volume, upgrade to Starter. If you just want to test Cleanlist, Free gives you full access.

Question 3

Do I get waterfall enrichment on all plans?

Accepted Answer

Yes! Every plan, including Free, gets access to our waterfall enrichment engine. We query 15+ data providers (Wiza, Findymail, Prospeo, Lusha, and more) in parallel to find the best data for each contact. You get 98% accuracy guaranteed, regardless of your plan.

Question 4

Can I use all integrations on every plan?

Accepted Answer

Absolutely. All plans include native integrations with Salesforce, HubSpot, Pipedrive, Outreach, Salesloft, and 10+ other platforms. You also get full API and webhook access, plus CSV/Google Sheets import/export. No integration is locked behind a paywall.

Question 5

How does the Playbook Builder work?

Accepted Answer

The Playbook Builder is our visual automation engine for RevOps workflows. Free and Starter plans get 3 playbooks, while Pro and Enterprise get unlimited. All plans can use 25+ step types including enrichment, verification, deduplication, CRM sync, ICP scoring, and conditional logic. Schedule playbooks to run on cron, trigger via webhook, or run manually.

Question 6

What if I run out of credits mid-month?

Accepted Answer

You can upgrade to a higher tier instantly or purchase additional credit packs. We'll notify you when you're running low (at 80% and 90% usage). Unused credits roll over for up to 3 months, so you never lose what you've paid for.

Question 7

Is there a free trial or setup fee?

Accepted Answer

There are no setup fees, contracts, or credit card requirements to start. The Free plan gives you 30 credits per month forever. If you upgrade to a paid plan, you can cancel anytime - we bill monthly or yearly (save 17% with annual billing).

Question 8

What makes Cleanlist different from Apollo or ZoomInfo?

Accepted Answer

Unlike database providers, Cleanlist doesn't sell you a fixed list. We use waterfall enrichment to query 15+ providers in real-time, giving you fresher data with higher accuracy (98% guaranteed). You also get Smart Columns AI for data normalization, Playbook Builder for automation, and full CRM integration - all in one platform. No data decay, no stale contacts.

Feature	Free	Starter	Pro	Enterprise
Data Enrichment
Multi-Provider Lead Enrichment
Email Enrichment (1 credit)
Full Contact Enrichment (10 credits)
Direct Phone Numbers
Mobile Phone Numbers
Company Firmographics
98% Accuracy Guarantee
LinkedIn Profile URLs
Custom Field Mapping
Email Verification
Syntax Validation
MX/DNS Lookup
SMTP Handshake Verification
Catch-all Detection
Disposable Email Detection
Role-based Email Flagging
Spam Trap Detection
Deliverability Scoring
Bulk Verification (10K+/batch)
Real-time API Verification
Smart Columns (AI)
Job Title Normalization
Company Name Standardization
Name Parsing (First/Last)
Phone Number Formatting
Address Parsing
Custom AI Prompts
Seniority Level Classification
Department Mapping
Industry Categorization
GPT-4 Powered Transforms
Sales Navigator Scraper
Chrome Extension
Bulk Lead Export
Auto-enrichment on Export
Preserve Sales Nav Filters
Safe Rate Limiting
Background Processing
Direct CRM Sync
Team Sharing
Playbook Builder
Visual Workflow Builder
Number of Playbooks	3	3	Unlimited	Unlimited
25+ Step Types (10 categories)
Scheduled Runs (Cron)
Webhook Triggers
Conditional Logic & Branching
Error Handling & Retries
Deduplication Actions
CRM Sync Actions
ICP Scoring Step
Integrations
CSV Import/Export
Google Sheets
Salesforce
HubSpot
Pipedrive
Outreach
Salesloft
Zapier/Make/n8n
REST API
Webhooks
Custom Integrations
Team & Admin
Team Members	1	1	10	Unlimited
Workspaces	1	1	3	Unlimited
Role-based Permissions
SSO (SAML)
Audit Logs
Usage Analytics
Credit Allocation by Team
Admin Dashboard
Support & SLA
Email Support
Priority Support
Dedicated CSM
Slack Channel
Phone Support
Uptime SLA	99%	99%	99.9%	99.99%
Response Time SLA	48hrs	48hrs	12hrs	1hr
Onboarding Session
Quarterly Business Reviews

Simple Credit Pricing

Free

Starter

Pro

Enterprise

Complete Feature Comparison

Frequently Asked Questions

How does credit-based pricing work?

What's the difference between Free and Starter plans?

Do I get waterfall enrichment on all plans?

Can I use all integrations on every plan?

How does the Playbook Builder work?

What if I run out of credits mid-month?

Is there a free trial or setup fee?

What makes Cleanlist different from Apollo or ZoomInfo?

Ready to transform your
GTM strategy?

Simple Credit Pricing

Free

Starter

Pro

Enterprise

Complete Feature Comparison

Frequently Asked Questions

How does credit-based pricing work?

What's the difference between Free and Starter plans?

Do I get waterfall enrichment on all plans?

Can I use all integrations on every plan?

How does the Playbook Builder work?

What if I run out of credits mid-month?

Is there a free trial or setup fee?

What makes Cleanlist different from Apollo or ZoomInfo?

Ready to transform yourGTM strategy?

Ready to transform your
GTM strategy?