B2B Data Tool Alternatives
19 guides to the tools teams move to when they leave a B2B data or sales intelligence platform. Each one prices every tool from its vendor's own site and compares what each does. Cleanlist AI publishes these guides.
Latest pricing check By Victor Paraschiv
- 6sense alternatives8 tools compared
- Apollo.io alternatives8 tools compared
- Clay alternatives8 tools compared
- Clearbit alternatives8 tools compared
- Cognism alternatives8 tools compared
- ContactOut alternatives8 tools compared
- Floqer alternatives7 tools compared
- Instantly alternatives7 tools compared
- Kaspr alternatives6 tools compared
- LeadIQ alternatives7 tools compared
- NeverBounce alternatives6 tools compared
- People Data Labs alternatives6 tools compared
- Proxycurl alternatives6 tools compared
- RocketReach alternatives8 tools compared
- Seamless.AI alternatives8 tools compared
- Snov.io alternatives8 tools compared
- Unify alternatives8 tools compared
- UpLead alternatives7 tools compared
- ZoomInfo alternatives9 tools compared
The short answer
Most teams switch for one of three reasons: too few verified emails, no usable phone numbers, or a waterfall they would have to build themselves. Cleanlist AI runs one waterfall across 25+ providers. On our 500-lead benchmark it returned 98% verified work emails and 85% phone numbers. Paid plans start at $49 per seat a month, and every seat adds its credits to one shared balance.
10,000+ users, from founders to full sales teams
- Switched from
ZoomInfo - Case study
HackerOneSwitched from
Apollo- Switched from
Clay - Case study
Sumo LogicSwitched fromClay- Switched fromApollo
- Case study
- Switched fromZoomInfo
- Switched fromZoomInfo
G2
Chrome Web Store
AppSumo
Best alternative by job
Find the job you need done and start with that guide. The reason beside each pick comes from the guide itself.
| The job | Start here | Why |
|---|---|---|
| Find verified emails | Apollo.io alternatives | Apollo checks its own 240M+ contacts first and fills the gaps from 20+ partners on its paid plans (apollo.io, read October 3, 2026). Cleanlist AI asks 25+ providers on every lookup, on every plan, and verifies every email: 98% verified work emails on its 500-lead benchmark. |
| Verify emails without a second tool | NeverBounce alternatives | A verification tool cleans the list you already have. Cleanlist AI finds the missing emails and phone numbers and verifies them in the same pass, at 1 credit a verified email. |
| Get verified phone numbers | RocketReach alternatives | RocketReach's phone numbers start on its Pro plan, at $99 a month on monthly billing (rocketreach.co/pricing, read October 3, 2026). Cleanlist AI puts phone numbers on every plan at 10 credits each, and found them for 85% of its 500-lead benchmark from a 25+ provider waterfall. |
| Waterfall enrichment on a budget | Clay alternatives | Clay's Launch plan is $185 a month ($167 billed annually) with 2,500 data credits, and you build the waterfall in a table yourself (clay.com/pricing, read October 3, 2026). Cleanlist AI's 25+ provider waterfall is already built, from $49 per seat a month. |
| Agencies and high-volume outbound | Apollo.io alternatives | Apollo prices per seat from $65 a month, and its unused credits expire at the end of each billing cycle. Cleanlist AI prices per seat from $49, every seat adds its credits to one balance that rolls over, a phone number is 10 credits and a miss costs nothing. |
| AI research and GTM workflows | Seamless.AI alternatives | Seamless.AI sells AI agents on prices it gives through a demo form (seamless.ai, read October 3, 2026). Cleanlist AI's agents run the weekly job on published prices: search, a 25+ provider waterfall, verification and the sequence, reported to Slack. |
Why teams look for an alternative
The usual reasons: a renewal quote that went up, match rates that went down, an integration your tool doesn't have, or one data source that misses too often. Each guide below takes one tool and covers who teams move to, what those tools cost, where each one is stronger, and how the move works.
Every alternatives guide
19 guides. Each lists the tools teams move to, their published list prices, and what the switch involves.
Best 6sense Alternatives
6sense publishes no price and ended its free plan on August 12, 2026. We compared 8 alternatives for intent and contact data without the enterprise contract, with 2026 pricing.8 tools comparedBest Apollo.io Alternatives
Apollo Basic is $49 a user a month. Compare 8 Apollo alternatives and competitors, with prices checked October 1, 2026 and the team each one fits.8 tools comparedBest Clay Alternatives
Clay's Launch plan is $185 a month. 8 Clay alternatives, sorted by the job they replace: the enrichment waterfall, AI research, list building or sequencing.8 tools comparedBest Clearbit Alternatives
Clearbit now ships inside paid HubSpot plans. 8 alternatives for teams off HubSpot, by the Clearbit job each replaces, with prices checked Oct 1, 2026.8 tools comparedBest Cognism Alternatives
Cognism's median contract is $36,000 a year on Vendr data. Compare 8 alternatives with prices checked October 1, 2026, from free plans to $79 a month.8 tools comparedBest ContactOut Alternatives
ContactOut caps one user at 300 or 600 exports a month. Kaspr, Apollo.io, RocketReach, Cleanlist and four more, compared on price, phones and seats.8 tools comparedBest Floqer Alternatives
Floqer now has a free plan (100 credits) and paid plans from $49/mo. 7 alternatives with prices checked October 1, 2026, and who each one fits.7 tools comparedBest Instantly Alternatives
Instantly sends cold email, but its lead data lags. Compare 7 Instantly alternatives on real enrichment, deliverability, and pricing. See the picks.7 tools comparedBest Kaspr Alternatives
Kaspr is built around LinkedIn and burns through credits fast. These 6 alternatives offer broader databases, multi-source enrichment, and pricing from $0/mo.6 tools comparedBest LeadIQ Alternatives
LeadIQ charges per seat and only enriches LinkedIn captures. We compared 7 LeadIQ alternatives on data accuracy, phone coverage, and 2026 pricing. See our pick.7 tools comparedBest NeverBounce Alternatives
Honest NeverBounce review with pricing ($0.008/email), accuracy claims examined, pros/cons, and 6 alternatives compared on price per deliverable email.6 tools comparedBest People Data Labs Alternatives
PDL starts at $98/mo for 350 records ($0.28 each). 6 alternatives by job: bulk data, person APIs, verified contacts for outbound. Prices checked Oct 1, 2026.6 tools comparedBest Proxycurl Alternatives
Proxycurl shut down on July 4, 2025 after LinkedIn's lawsuit. Here are 6 Proxycurl alternatives built on verified, licensed, multi-provider data, from $39/mo. The best replacement →6 tools comparedBest RocketReach Alternatives
RocketReach caps lookups and charges per seat. Compare 8 alternatives on phone sourcing, real cost per lookup, and the winner →8 tools comparedBest Seamless.AI Alternatives
Seamless.AI publishes no price for Pro or Enterprise. Compare 8 Seamless AI alternatives with published plans from $39 a month, checked October 1, 2026.8 tools comparedBest Snov.io Alternatives
Snov.io starts at $39 a month for 1,000 credits. Apollo.io, Lemlist, UpLead, Kaspr, Cleanlist and three more, compared on price, phone data and seats.8 tools comparedBest Unify Alternatives
Unify GTM is free for 3 seats and $20 a seat on Base. Apollo.io, Clay, Reply.io, Amplemarket, Cleanlist and three more, compared on price, signals and seats.8 tools comparedBest UpLead Alternatives
UpLead costs $99/mo for 170 contacts. 7 UpLead alternatives compared on price per contact, phone data and accuracy claims, prices checked Oct 1, 2026.7 tools comparedBest ZoomInfo Alternatives
ZoomInfo's main competitors by segment, prices checked Oct 1, 2026: Apollo from $49 a user, Cleanlist $49 a seat, ZoomInfo a $33,500 median contract.9 tools compared
What Cleanlist AI runs for you.
One sentence to Clu builds an agent. Every Monday it finds 500 new people who match your ICP in 1B+ profiles, gets their emails and phone numbers from 25+ providers, verifies them, adds them to your sequence and posts the run to Slack.
Clu and agents
Tell Clu the job. An agent runs it every week and posts the run to Slack.
- GTM agent you talk to. Clu, in the app (⌘J) and in Slack
- Agents on a schedule or a CRM trigger. Weekly, daily or the moment a CRM record changes
- Runs and approvals in Slack. Every run posts to a channel, a DM or your inbox
- AI research and qualification per lead. Research and Qualification skills, 5 credits a lead
- ICP scoring. Fit score 0 to 100 with the reasons
Search
Search 1B+ profiles for free. Pay only for the contacts you enrich.
- People search. 1B+ profiles, and search is free
- Company search. Industry, headcount, funding stage, location
- Chrome extension. LinkedIn, Sales Navigator, Salesforce and HubSpot
Enrich and verify
25+ providers in one waterfall. A lookup that finds nothing costs nothing.
- Waterfall enrichment. 25+ providers, stops at the first verified result
- Verified work emails. 98% on the 500-lead benchmark, 1 credit each
- Phone numbers. 85% on the same benchmark, 10 credits each
- Email verification. Syntax, DNS, MX, SMTP and catch-all checks
- A miss is free. 0 credits when nothing comes back
Sequences
Email from your own inbox, LinkedIn steps and call tasks in one sequence.
- Email sequences. From your own Gmail or Outlook, on every paid plan
- LinkedIn steps. Visit, invite and message steps
- Call tasks. Call tasks with an agent-written call script
CRM, MCP and API
Write straight to your CRM, or run Cleanlist AI from Claude and ChatGPT.
- Two-way CRM sync. HubSpot and Salesforce
- Push to a sales engagement tool. Salesloft and Lemlist
- MCP server for Claude and ChatGPT. 30+ tools, from the Starter plan
- REST API. From the Pro plan
Pricing
Published prices. Every seat adds credits to one shared balance.
- Free plan. $0, 50 credits a month, up to 3 seats
- Free trial. 14 days of Pro, 250 credits, up to 3 seats
- Paid plans from. $49 per seat a month, $37 billed annually
- Credits shared and rolled over. One team balance, unused credits roll over
Frequently asked questions
When to switch, how to migrate, and what it costs.
When should I switch data enrichment tools?
Switch when your renewal comes in at a higher price, your match rates drop below 60%, you need waterfall enrichment your tool doesn't offer, your team outgrows the free tier, or your CRM integration falls short. Most teams review their data vendor every 12-18 months.
How do I migrate from one data enrichment tool to another?
Start by exporting your existing contacts as CSV. Import them into your new tool and run a test enrichment on a sample of 500-1,000 records. Compare match rates, data freshness, and accuracy against your current provider. Most migrations take 1-2 weeks including CRM reconnection and workflow updates.
What is the best free alternative for B2B data enrichment?
Cleanlist AI opens every new workspace on Pro for 14 days: 250 credits, up to 3 seats and every Pro feature, then a free plan at 50 credits a month. Apollo's free plan gives 75 credits a seat a month (apollo.io/pricing, read October 3, 2026). Apollo gives more free credits; Cleanlist AI runs 25+ providers on every lookup and puts agents and Sequences in the trial.
Are cheaper data enrichment tools less accurate?
Not necessarily. Price follows the business model (annual contract, seat or credit) more than data quality. Cleanlist AI publishes its prices, charges credits only for data that comes back, and returned 98% verified work emails on its own 500-lead benchmark through a waterfall across 25+ providers.
Can I use multiple data enrichment tools at once?
Yes, but every extra vendor adds a contract, an integration and a bill. Waterfall enrichment gets you the same multi-provider coverage from one vendor: Cleanlist AI sends each record through 25+ providers in sequence.
Run the comparison on your own list.
Every workspace starts with 14 days of Pro: 250 credits, up to 3 seats and every Pro feature.
14 days of Pro, free.