Native Enrichment for Every Pipedrive Deal
Pipedrive's built-in contact data stops at a few basic fields from one source. Cleanlist AI syncs with Pipedrive both ways and fills new deals' contacts from 25+ providers.
A Pipedrive contact record for Yuki Tanaka, Head of Sales at Sanity, enriched by Cleanlist in place: Job title kept, Work email filled, Phone filled, Seniority filled, Department filled, Owner kept. Nothing the rep entered is overwritten.
Sanity10,000+ users, from founders to full sales teams
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ZoomInfo - Case study
HackerOneSwitched from
Apollo- Switched from
Clay - Case study
Sumo LogicSwitched fromClay- Switched fromApollo
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The short answer
Connect Cleanlist AI to Pipedrive and new deals get enriched automatically. The two-way sync (on Pro and Enterprise) runs each new contact through 25+ providers and writes the verified email, phone number and company data back to Pipedrive. On our 500-lead benchmark the waterfall found 98% verified work emails and 85% phone numbers. Pipedrive's own Smart Contact Data fills a few basic fields from one source.
Pipedrive Users: what gets in the way.
Pipedrive organizes your deals. Finding the contact details is left to your reps.
- 01
Pipedrive's own contact data is thin
Pipedrive's Smart Contact Data fills social profiles and basic company info from one source. Anything past that (a verified email, a phone number, company size) means manual research or another tool.
- 02
Few enrichment add-ons in the marketplace
The Pipedrive marketplace has a few enrichment add-ons, mostly single-source lookups or browser extensions. None of them run a multi-provider waterfall or re-enrich the contacts you already have.
- 03
Reps research every deal by hand
Without enrichment, reps look up company size, revenue, phone numbers and emails themselves for every new deal. That research comes out of selling time.
- 04
Old deals go stale
People change jobs and companies get acquired, and Pipedrive has no way to refresh a contact once it's saved. Each quarter, more of your open deals point at the wrong person.
A Cleanlist AI list called Series B sales leaders enriched through the waterfall: 6 verified work emails and 4 phone numbers found for 6 leads, 46 credits in total. Rows with no phone number found cost nothing for that field.
Omni
Decagon
Radar
Gamma
WellSaidHow Cleanlist AI fits.
Connect it once, and new deals come in already enriched.
- 01
Two-way Pipedrive sync
On Pro and Enterprise, Cleanlist AI syncs with your Pipedrive contacts and deals both ways and maps enriched fields to Pipedrive properties for you.
- 02
Auto-enrich on deal creation
When a new deal is created, Cleanlist AI runs its contact through 25+ providers and writes the verified email, phone number, company size, revenue and industry back to Pipedrive.
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Re-enrich the contacts you already have
Export your Pipedrive contacts, run them through the waterfall and import the file back. One batch refreshes stale records and fills the blank fields.
- 04
Emails checked before they reach Pipedrive
Every email is checked for syntax, domain and mailbox. Addresses that fail are flagged, so you can keep them out of your sequences.
- Verified work emails25 leads searched23 × 123
- Phone numbersVerified before anyone calls18 × 10180
- Qualification agentFit score with reasons25 × 5125
How the alternatives compare.
Apollo connects to Pipedrive. Clearbit no longer does.
| Option | Where it fits | Where it stops |
|---|---|---|
| Apollo Compare | Connects to Pipedrive and includes prospecting and sequences | Per-user pricing ($49-119 a seat), and coverage limited to its own database |
| Clearbit Compare | Strong firmographic enrichment for tech companies | Now Breeze Intelligence and HubSpot-only, with no native Pipedrive integration and little phone data |
Does Cleanlist AI have a native Pipedrive integration?
Yes. On Pro and Enterprise, Cleanlist AI syncs with Pipedrive both ways and writes enriched fields (email, phone, company size, revenue, industry) to your contact and deal records. There's no technical setup.
Can Cleanlist AI auto-enrich new Pipedrive deals?
Yes. Once Pipedrive is connected, Cleanlist AI can enrich contacts as new deals are created, running each one through the 25+ provider waterfall. Your reps open the deal with the verified data already there.
How does Cleanlist AI compare to Pipedrive's Smart Contact Data?
Smart Contact Data pulls from one source and fills basic fields like social profiles and company info. Cleanlist AI's waterfall checks 25+ providers for verified emails, phone numbers, revenue, employee count and industry, and found 98% verified work emails and 85% phone numbers on our 500-lead benchmark.
Can I enrich contacts already in my Pipedrive?
Yes. Export your contacts from Pipedrive as a CSV, run the file through Cleanlist AI and import it back. One batch cleans up stale data, fills missing fields and verifies the emails across your pipeline.
What does Cleanlist AI cost for a typical Pipedrive team?
Starter is $49 a seat a month with 750 credits per seat. The Pipedrive sync starts on Pro, at $89 a seat a month with 1,500 credits per seat, so two reps pay $178 a month. Apollo charges $49-119 a seat. Per verified email, Pro works out to 5.93 cents, a little above the 4.95 on Apollo Professional.
Agents that run your GTM.
Connect Pipedrive during the 14-day Pro trial and enrich your open deals with 250 credits. No card needed.
14 days of Pro, free.