Cold Calling Software: 11 Dialers Compared With Prices

Every dialer needs numbers that reach people. Add direct dials and mobiles to your list on find phone numbers, and check the numbers you already hold with the phone validator.

The numbers to call: Cleanlist AI (our product).

Disclosure. We make Cleanlist AI. Its 98% verified email and 85% direct dial figures come from our own 500-lead benchmark, which named no other vendor.

Cleanlist AI is not a dialer and places no calls. It finds the people you want to call and their verified phone numbers, direct dials and mobiles, and you load them into whichever dialer below you pick. It runs waterfall enrichment across 25+ data providers in sequence and stops at the first deliverable result, at 10 credits per phone number, and a missed number costs nothing.

Facts checked November 10, 2026. Every price and feature below was read on the vendor's own page that day, and every rule on the FTC's or FCC's own page. We did not test these dialers, so nothing here is a measured result about any of them.

Cold calling software compared

The order groups the tools by dialer type, parallel first, and carries no score. "Lines at once" is how many calls a dialer places together for one rep, as each vendor describes it, and a power dialer calls one number at a time.

Parallel dialers for SDR teams

1. Orum

Orum sells a parallel dialer and a power dialer with unlimited dials, voicemail drop, a voicemail sequencer, AI call summaries, AI objection detection and up to 10 caller IDs a month. Its pricing page says pricing depends on package type and number of users, publishes no figures and sets a 9-seat minimum. International calling covers 160+ countries and regions by Orum's count, the free trial is limited to 500 dials, and AI coaching with roleplay and scorecards is an add-on.

Best for: SDR teams of nine or more who call most of the day and want parallel dialing with AI coaching.

2. Nooks

The Nooks AI Dialer runs multi-line and power dialing with live battlecards, real-time transcription and call scripts, and its spam protection lists number rotation, carrier registration and reputation monitoring. The pricing page names integrations with Outreach, Salesloft, HubSpot, Salesforce, Gong and Apollo, and asks you to request a custom quote, with no plan or price published. AI coaching and AI sequencing are separate products on the same page.

Best for: outbound teams that want parallel dialing and coaching from one vendor on a quoted contract.

3. Salesfinity

Salesfinity is a parallel dialer with unlimited dials on up to 5 lines. Gold is $249 a license a month billed annually, or $299 month to month. Enterprise is $299 on a 12-month plan and adds an AI sequencer, AI list building and 200 mobile numbers a license a month. HubSpot and Salesforce sync come with every license, admin licenses are free, and calling to 120+ countries is $50 a license a month extra. One to five licenses can be bought online by card.

Best for: teams that want a parallel dialer with a published price and no sales call to get started.

4. Skipcall

Skipcall is a business phone system with two dialers: a power dialer that dials one number at a time, and a parallel dialer that calls four numbers at once, connects you to the first person who answers and uses AI to detect voicemail. Both come with every plan from Starter, at $70 a license a month on monthly billing with 400 conversations, where any call longer than 10 seconds counts. Intermediate is $140 with 1,000 conversations and Expert $240 with no conversation limit, and annual billing saves $180 a year on Starter. It syncs both ways with HubSpot, Pipedrive, Salesforce and Attio and offers numbers in 160+ countries.

Best for: small teams that want parallel dialing on a monthly plan, including outside the US.

Power dialers and business phone systems

5. Kixie

Kixie has three plans: Professional, with the business phone, CRM integration, click-to-call, texting, voicemail drop and live call coaching; Single-Line PowerDialer; and Multi-Line PowerDialer, which dials up to 4 lines at once. Every plan includes unlimited US and Canada minutes and two-way CRM integration, with HubSpot, Salesforce, Zoho and Pipedrive named. A compliance add-on handles Do Not Call registries automatically. The pricing page shows no prices, and the free trial is 7 days with no card.

Best for: HubSpot and Pipedrive teams that want power dialing and texting in one tool.

6. PhoneBurner

PhoneBurner is a power dialer with unlimited calling on every plan, one-click voicemails, a built-in CRM and 100+ integrations, HubSpot and Salesforce among them. Standard is $140 a user a month billed annually ($165 monthly), Professional $165 ($195) and Premium $183 ($215). Premium adds call transcription, an AI note-taker and 1,000 outbound texts a month. Each plan offers a free trial, and the page does not say how long it lasts.

Best for: reps who make many calls a day and want unlimited power dialing with no minutes to count.

7. Aircall

Aircall is a cloud phone system. Its Power Dialer, which imports up to 1,000 numbers, is on the Professional plan at $50 a license a month billed annually, and Essentials, at $30, does not include it. Both plans have a 3-license minimum, unlimited domestic calling in the US and Canada, and integrations with HubSpot, Pipedrive and Zoho, while Salesforce needs Professional. Extra numbers are $6 a month each, and AI voice agents and extra analytics are add-ons.

Best for: companies that want one phone system for sales and support, with power dialing for the sales reps.

8. JustCall

JustCall's power dialer starts on the Pro plan, listed at $49 a user a month billed annually with a 2-license minimum; a Black Friday sale on November 10, 2026 showed it at $37. Pro also adds bulk texting and a Salesforce CTI integration. SalesPro, priced by quote, adds a predictive dialer on up to 10 lines, power and dynamic dialers, and integrations with Salesforce, HubSpot, Apollo, Outreach and Salesloft. The trial is 14 days with no card.

Best for: teams that call and text from the same number and may want a predictive dialer later.

9. CloudTalk

CloudTalk's Starter plan is $25 a user a month billed annually, Essential $29 and Expert $49 with a 3-license minimum. The power dialer is a $15 add-on, already included in Expert, and the parallel dialer is a $39 add-on that dials up to 10 numbers at once with answering-machine detection. CRM integrations start on Essential, with HubSpot, Pipedrive and Zoho CRM shown, and Salesforce needs Expert. Customers billed in the US, and in Canada from December 2, 2026, also pay an 11% compliance and administrative cost recovery fee on the subscription. The trial is 14 days with no card.

Best for: teams that want to start on a low-cost phone plan and add power or parallel dialing later.

10. Dialpad

Dialpad Sell, its outbound sales product, is $39 a user a month on Essentials, with unlimited US and Canada minutes and AI transcripts and recaps. Advanced, at $59, adds local presence dialing, voicemail drop and live coaching, and Premium is $79. The pricing page lists a Power Dialer on Dialpad's contact center plans, which start at $89 a user a month, and Dialpad says Sell works with Salesforce, HubSpot and Zoho. Dialpad Connect, its business phone, has a 14-day free trial.

Best for: teams that want AI transcripts and live coaching on every call more than raw dial volume.

A CRM with the dialer built in

11. Close

Close is a CRM with calling, email and texting built in. Growth, at $99 a user a month billed annually ($109 monthly), adds the power dialer and voicemail drop, and Scale, at $139 ($149), adds a predictive dialer and call coaching. Calls are billed at cost, which Close puts at around $0.02 a minute for most outbound calls, and numbers start at about $1 a month. The trial is 14 days with no card.

Best for: small sales teams that want the CRM, email, texting and dialer in one tool.

Calling inside HubSpot, Salesforce, Salesloft and Outreach (unranked)

Many teams already pay for calling inside their CRM or sales engagement platform. Check what you have before you buy a dialer. All four were read on their own pages on November 10, 2026.

• HubSpot. Calling comes with Sales Hub and Service Hub on Starter, Professional and Enterprise, with 500, 3,000 and 12,000 minutes per account a month. Calls are recorded and logged on the contact record, a calling queue lines up the day's calls, and dialers such as Aircall and RingCentral connect through HubSpot's App Marketplace.
• Salesforce. Sales Dialer is an add-on license for Sales Cloud and Service Cloud, from Essentials to Unlimited. Salesforce's help page says Sales Dialer is scheduled for retirement and recommends Salesforce Voice for calling inside Salesforce, and most dialers on this list sync with Salesforce.
• Salesloft. The dialer is part of the Salesloft platform, with one-click calling, LocalDial, which calls from a number with the prospect's area code, voicemail drop and one-to-one texting. Flat-rate talk and text plans are sold through its sales team.
• Outreach. Outreach Voice places calls inside Outreach, and its sequential dialing works through call tasks on its own: when a number goes unanswered, it logs the call and dials the prospect's next number.

What is an automated cold calling system?

An automated cold calling system is a dialer that takes manual dialing off the rep. It loads a call list, dials the numbers, skips or logs the ones nobody answers, and writes every outcome to the CRM, so the rep's time goes on conversations. "Auto dialer" is the umbrella term, and it covers several dialing modes.

For a B2B team, our rule of thumb is to start with power dialing and move to parallel dialing once reps spend most of each hour waiting for someone to answer. Two vendor facts show the range: Kixie's multi-line plan dials up to 4 lines, and CloudTalk's parallel add-on and JustCall's predictive dialer up to 10.

Parallel and predictive dialing raise one rule to know. Where the FTC's Telemarketing Sales Rule applies, a call counts as abandoned when the person who answers is not connected to a sales representative within two seconds of finishing their greeting, so the answers a parallel dialer drops can count as abandoned calls. The next section covers the limits.

Dialer rules: what the FTC and FCC say about automated calls

This section is general information from the FTC's and FCC's own pages, read November 10, 2026. It is not legal advice. State laws add rules of their own, so ask your counsel about your own calls. Our cold calling lists guide covers the Do Not Call Registry, its fees and the business exemption in full. This section covers the rules that bear on how a dialer dials.

Calls to businesses. The FTC's Q&A for telemarketers says most calls to a business made to solicit sales from that business "are exempt from the Do Not Call provisions" (edited September 2026), and its guide to the Telemarketing Sales Rule says most calls between a telemarketer and a business are exempt from the rule. The guide names two limits: calls selling nondurable office or cleaning supplies, and calls to business lines that ask employees to buy for their own use.

Abandoned calls and predictive dialers. Where the rule applies, the FTC's safe harbor asks for four things. Abandon no more than 3% of calls answered by a live person, measured over each 30-day period, or over the whole campaign if it runs less than 30 days. Let unanswered calls ring for 15 seconds or four rings. Play a recorded message with the seller's name and phone number when no rep is free. And keep records that show all three.

Hours and caller ID. Where the rule applies, it bars calls outside 8 a.m. to 9 p.m. local time at the place called unless the person agreed, and it requires the caller's number, and name when available, to show on caller ID. The FCC's consumer guide, last updated February 27, 2026, says telemarketing calls to homes are prohibited before 8 a.m. and after 9 p.m., and that telemarketers must honor a do-not-call request made during a call at once.

Mobiles and automated calls. The same FCC guide says callers need oral or written consent before an autodialed or prerecorded call or text to a wireless number, and prior written consent before a prerecorded telemarketing call to a home or wireless number. The FTC's business exemption belongs to the FTC's rule, and the FCC's consent rules are separate, so the mobiles on a B2B list need care. One common approach, explained in the cold calling lists guide, is to keep mobiles in their own queue and dial them by hand.

AI voices. The FCC guide also says AI-generated voice calls are illegal unless the consumer agreed to receive them or the caller is exempt. Several vendors above sell AI voice agents, so read that line before you point one at a cold list.

Where the numbers come from

A dialer dials whatever list you load. If half the rows are switchboards, old numbers or missing, the fastest dialer still connects reps to no one. Three of our own tests show how much phone coverage varies by source:

• The Cleanlist AI 500-Lead Enrichment Benchmark, our own test run on a 500-lead sample: Cleanlist AI returned 98% verified work emails and 85% phone numbers.
• Our 100-lead test: Apollo returned a verified email for about 80% of leads and a phone number for about 45%.
• Our 1,000-lead test in March 2026: ZoomInfo matched 67% of mobile numbers against Apollo's 41%, with no Cleanlist AI arm.

The benchmark write-up has the method for the first two, and our Apollo vs ZoomInfo test has the third. The lesson for anyone buying dialer seats: run 50 to 100 of your own target contacts through your phone data source first, and count how many come back with a direct dial or mobile.

Which number you load matters too. A direct dial or mobile reaches the person, and a switchboard reaches a receptionist. Our guide to direct dial phone numbers explains the line types and what a number costs by vendor, our phone validation tools comparison covers checking numbers in bulk, and the cold calling glossary entry covers the practice itself.

How to choose cold calling software

This table is our rule of thumb from the vendor facts above. If calls are one step in a sequence with email and LinkedIn, our sales sequences guide shows where the call steps go. Before you sign, ask each vendor six questions: how many lines it dials at once, what happens when two people answer, how it protects your numbers from spam labels, which CRM fields it writes back, how it handles do-not-call requests, and whether minutes are unlimited or billed per minute.

Load your dialer with verified numbers: Cleanlist AI (our product), step by step

Cleanlist AI finds the people and their phone numbers. The calls happen in your dialer. The outbound use case shows the whole workflow around it.

1. Describe who you call. Tell Clu, Cleanlist AI's GTM agent, who you sell to in a sentence, or set filters in People Search, such as job title, seniority, location, industry and headcount. It searches 1B+ profiles, and searching costs 0 credits.
2. Keep 2 or 3 people per account. Pick the buyer and the user at each company so a rep has a second way in.
3. Add phone numbers. Choose phone numbers on the list, or upload a CSV of the people you already have on find phone numbers. Each person runs through 25+ data providers until one returns a deliverable result. A phone number is 10 credits, a verified work email 1, and a lookup that finds nothing costs nothing.
4. Check the numbers you already hold. The phone validator page explains the format and numbering-plan checks that catch bad rows, and validation inside a workspace costs half a credit a number.
5. Send the list to your dialer. Export it as a CSV for any dialer above, or on Pro sync it to HubSpot or Salesforce, where most of these dialers read it.

What it costs: every new workspace starts with a 14-day Pro trial with up to 3 seats and 250 credits, enough for 25 phone numbers, plus 100 more credits when you register with a work email, and a card is required. After that, a Starter seat at $49 a month adds 750 credits, which is 75 phone numbers, a Pro seat at $89 adds 1,500, which is 150, and the Free plan keeps 50 credits a month.

Frequently asked questions

Is there free cold calling software?

None of the 11 dialers here has a free plan with a power dialer. HubSpot includes calling minutes with its paid Sales Hub and Service Hub plans, and several vendors offer trials: 7 days on Kixie, 14 days on JustCall, CloudTalk and Close, and 500 dials on Orum. Calls cost money too, through a plan with unlimited minutes or a per-minute rate.

Is there an AI to practice cold calling?

Yes. Several dialers now include practice calls with an AI buyer. Orum sells AI roleplay agents in its AI Coaching add-on, Nooks lists AI roleplay scenarios in its coaching product, and Salesfinity includes AI practice calls on both of its plans (each vendor's page, read November 10, 2026).

What is local presence dialing?

Local presence dialing calls each prospect from a number with their own area code, on the idea that people answer local numbers more often. Salesloft calls its version LocalDial, and Dialpad includes local presence dialing on Dialpad Sell Advanced. Each local number is one more number your team rents, so ask how a vendor bills for them.

What is voicemail drop?

Voicemail drop leaves a message the rep recorded in advance when a call reaches voicemail, so the rep can move to the next number without reading the same script again. Orum, Kixie, PhoneBurner, Close from Growth, Dialpad Sell Advanced and Salesloft all list it.

What is the difference between a sales dialer and contact center software?

A sales dialer is built for reps calling prospects, with CRM sync, voicemail drop and local presence. Contact center software adds queues, routing and predictive dialing for many agents, often for inbound support too. Some vendors sell both: Dialpad puts its power dialer on its contact center plans, and Aircall and CloudTalk serve sales and support from one phone system.

Does Cleanlist AI include a dialer?

No. Cleanlist AI has no built-in dialer and places no calls. It finds verified emails and phone numbers for the people you choose, and you call them from the dialer of your choice.