Clearbit Pricing [2026]: Real Cost Inside HubSpot

If you have searched for "Clearbit pricing" expecting to find a standalone data enrichment tool, the first thing to know is that Clearbit, as an independent product, no longer exists in any meaningful sense, and neither does a page that will tell you what it costs.

HubSpot acquired Clearbit in November 2023 and has progressively folded it into the HubSpot ecosystem as "Breeze Intelligence." The Clearbit website still exists, but it redirects to HubSpot's Breeze product pages. New customers cannot sign up for Clearbit independently. The API is being migrated. The standalone pricing page is gone.

This guide covers what Clearbit/Breeze Intelligence actually costs now, what the HubSpot dependency means for your budget, and what to use instead if you are not a HubSpot customer. Every price below carries the date it was read, which matters more here than on most pricing guides: in the AI-quoted prices audit we ran on September 7, 2026, 21.8% of the prices AI answers state in this category belong to vendors that publish no dollar amount anywhere, and Clearbit is now one of them.

“The Clearbit-HubSpot acquisition fundamentally changed the enrichment landscape. Teams that relied on Clearbit as a standalone API now face a choice: migrate to HubSpot's ecosystem or find a new enrichment provider entirely.”

How Much Does Clearbit (Breeze Intelligence) Cost in 2026?

As of 2026, Clearbit (now Breeze Intelligence) starts at around $45/month for 100 enrichment credits, and that fee requires a paid HubSpot subscription on top (from $20/month), putting the realistic all-in minimum near $65/month. Breeze Intelligence pricing is credit-based, layered on top of a HubSpot subscription. There is no standalone Breeze Intelligence pricing page to check those numbers against: read on September 1, 2026, hubspot.com/pricing/breeze-intelligence redirected to /pricing/hubspot-credits and then into the knowledge base.

These prices are for Breeze Intelligence credits only. They do not include the underlying HubSpot subscription, which is a separate and significant cost. HubSpot has adjusted its credit tiers more than once since the acquisition, so treat the per-credit figures above as approximate and confirm current rates in your HubSpot portal. The one figure HubSpot does publish in its own documentation is the overage rate: $0.010 per credit, invoiced in increments of 10 credits, read September 1, 2026.

The HubSpot subscription requirement

Here is what most "Clearbit pricing" searches miss: Breeze Intelligence requires a paid HubSpot plan. The minimum HubSpot tiers that support Breeze Intelligence features, as of 2026:

The full Breeze Intelligence feature set (including IP Reveal, advanced enrichment, and buyer intent) requires HubSpot Professional or higher. The Starter plan provides basic enrichment capabilities.

Total cost of ownership

For a realistic comparison, you need to add HubSpot + Breeze Intelligence together:

At the minimum setup, you are paying roughly $780/year for 100 credits/month. That is 1,200 total credits per year, or about $0.65 per credit once you factor in the HubSpot base cost.

Model your real Clearbit + HubSpot bill

The interactive calculator below combines a Breeze credit tier with a HubSpot subscription appropriate for your team size, so you can see the all-in annual cost, not just the Breeze line item.

What Changed After the HubSpot Acquisition?

The acquisition transformed Clearbit from a standalone enrichment platform into a CRM-embedded feature. Here is what that means in practice.

What you lost

• Standalone access: You can no longer purchase Clearbit without HubSpot. The independent Clearbit API is being sunset.
• CRM agnosticism: Clearbit previously worked with Salesforce, Pipedrive, and any CRM via API. Breeze Intelligence is HubSpot-first, with limited integration support outside the HubSpot ecosystem.
• Simple credit pricing: The old Clearbit had straightforward API-based pricing. The new model layers credits on top of a CRM subscription, making total cost harder to calculate.
• Existing integrations: Teams that built Clearbit into non-HubSpot workflows face migration deadlines as the legacy API is deprecated.

What you gained

• Native HubSpot integration: If you are a HubSpot customer, enrichment data flows directly into contact records, company profiles, and workflows without API configuration.
• IP Reveal: Website visitor identification (de-anonymization) is now part of the Breeze Intelligence suite, a feature that was previously a separate Clearbit product.
• Buyer intent signals: HubSpot has added intent data capabilities that the standalone Clearbit did not offer.
• AI features: HubSpot is integrating Breeze Intelligence data into its AI assistant features across the platform.

What stayed the same

• Single-source data: Clearbit/Breeze still relies on one proprietary database (50M+ company records). It does not use waterfall enrichment.
• No phone data: Clearbit never provided phone numbers, and Breeze Intelligence does not either.
• Credit expiration: Credits expire monthly with no rollover, a policy carried over from the standalone product.

What Are the Hidden Costs of Clearbit/Breeze Intelligence?

The main hidden costs are five: monthly credit expiration with no rollover, the required HubSpot subscription, no phone enrichment, email accuracy below waterfall tools, and migration risk from the deprecated standalone API. Together they push the effective price well beyond the $45/month credit line item.

Monthly credit expiration

Breeze Intelligence credits expire at the end of each billing cycle with no rollover. If you buy 100 credits/month and only use 60, those 40 credits are gone. Over a year, that waste adds up. A team using 70% of their credits effectively pays 43% more per credit than the listed rate.

HubSpot subscription lock-in

The HubSpot subscription is the elephant in the room. At minimum, you need HubSpot Starter (about $20/month). For meaningful enrichment capabilities, you need Professional (roughly $100-890/month depending on hub). If you are not already a HubSpot customer, the CRM subscription cost dwarfs the Breeze Intelligence credit cost.

Annual HubSpot contracts typically include auto-renewal. Switching CRMs is one of the most painful migrations a company can undertake, which creates long-term vendor lock-in that extends far beyond the data enrichment decision.

No phone enrichment

Clearbit/Breeze does not provide direct dial phone numbers or mobile numbers. Teams that need both email and phone data must purchase a separate phone data provider (Cognism, Lusha, or similar). This additional tool adds $29-$200+/month to the total data stack cost.

Lower email accuracy than alternatives

Clearbit/Breeze delivers roughly 94% email deliverability from a single proprietary database. This is decent but below what dedicated verification tools achieve. For outbound teams sending thousands of emails, the 4-point gap between 94% and 98% accuracy translates to dozens of bounced emails per campaign, each one damaging sender reputation.

Spot-check the difference for free below. Drop in an email enriched by Clearbit (or any provider) and see whether it would actually deliver, including catch-all detection that Clearbit marks as "valid" by default:

The core issue is single-source data. Clearbit/Breeze checks one database. Waterfall enrichment checks 25+ sources per lookup, cross-referencing data to reach 98% verified accuracy. You are paying a HubSpot subscription plus credit fees for data that a standalone enrichment tool delivers more accurately at lower total cost. For a full accuracy breakdown across single-source and waterfall providers, see our 2026 State of B2B Data report.

Migration risk

Teams currently on legacy Clearbit plans or using the standalone API face migration timelines. HubSpot has provided transition paths, but any API migration carries risk of data disruption, workflow breakage, and integration downtime.

“The average cost of a data enrichment workflow has dropped 60% since 2023, driven by competition from waterfall enrichment platforms that eliminate per-seat licensing.”

Is Clearbit/Breeze Intelligence Worth It in 2026?

The value proposition depends entirely on your existing CRM.

Breeze Intelligence is worth it if you:

• Already pay for HubSpot Professional or Enterprise
• Want native, zero-configuration enrichment inside your CRM
• Need IP Reveal to identify anonymous website visitors
• Primarily care about company firmographic and technographic data
• Do not need phone number enrichment

Breeze Intelligence is not worth it if you:

• Are not on HubSpot (the CRM switch cost alone makes it impractical)
• Need phone data of any kind
• Want credits that do not expire monthly
• Need email accuracy above 94%
• Prefer CRM-agnostic tools that work with Salesforce, Pipedrive, or other platforms
• Require waterfall enrichment from multiple data sources

How to Cancel Clearbit (Breeze Intelligence)

Because Breeze Intelligence is bundled into HubSpot, "cancelling Clearbit" really means two separate actions: turning off Breeze Intelligence credits, and (if you are leaving HubSpot entirely) cancelling your HubSpot subscription. Based on HubSpot's published help docs and the customer transitions we have walked alongside:

1. Stop Breeze Intelligence renewals first. In your HubSpot portal, go to Settings, then Account & Billing, then Products & Add-ons. Find "Breeze Intelligence" in the add-ons list and click "Cancel add-on." This stops the next renewal but keeps your remaining credits active until the end of the current billing cycle.
2. Mind the cancellation window. Annual HubSpot add-ons typically require cancellation at least 60 days before the renewal date. Miss the window and you are locked in for another year. If your renewal is sooner than 60 days out, you may need to escalate to a HubSpot account manager.
3. Credits do not roll over. Any unused credits in your final billing cycle are forfeited at the renewal date, they do not carry forward and they cannot be refunded.
4. Export enriched data before cancellation. Breeze writes enrichment data to HubSpot contact and company properties. The properties remain even after cancellation, but any auto-enrichment of new contacts stops. Export a backup of enriched lists before the renewal date.
5. Cancel HubSpot itself (only if you are leaving entirely). If you are migrating off HubSpot as well, the broader HubSpot cancellation is a separate process, typically requires contacting your CSM and providing 30 to 60 days notice depending on your contract.

If you are leaving Clearbit because the HubSpot dependency stopped working for your stack, the alternatives are below and the flat-rate comparison sits in its own section near the end of this page.

What Are the Best Clearbit Alternatives in 2026?

The best Clearbit alternatives in 2026 are Cleanlist (a 25+ provider waterfall, no CRM lock-in, from $79 a month), ZoomInfo (an enterprise database with intent data, and no published price) and Enricher (API-first enrichment closest to the original Clearbit, from around $99 a month for 1,000 enrichments). Cleanlist publishes this page and has its own section near the end rather than a slot in this list, so the two entries below are the ones a former Clearbit buyer weighs against it.

Clearbit's HubSpot dependency is the biggest issue for teams on other CRMs. If you have already decided to switch, see our full list of Clearbit alternatives ranked by accuracy, pricing, and CRM compatibility. You can also cross-check the best B2B contact database software for broader database options. Here are the best options, starting with the most flexible.

ZoomInfo: Best for Enterprise Replacement

ZoomInfo starts at roughly $14,995/year with a 260M+ contact database, intent data, and direct dial phone numbers. It is the direct enterprise-grade alternative for teams leaving Clearbit who need a comprehensive data platform.

ZoomInfo makes sense if you need intent data and a massive contact database alongside enrichment. The tradeoff: enterprise pricing, annual contracts, and per-seat add-ons (weigh it against the other ZoomInfo alternatives first).

For a detailed comparison, see our Clearbit vs ZoomInfo analysis.

Enricher: Best for API-First Enrichment

Enricher offers a standalone enrichment API similar to what Clearbit originally was. Plans start at around $99/month for 1,000 enrichments. It provides company and person enrichment without CRM dependency.

Enricher is the closest functional replacement for the pre-acquisition Clearbit API. The tradeoff: smaller database, less established brand, and no IP Reveal.

How much does B2B data cost?

Between $13.00 and $435.29 per 1,000 verified emails on annual billing at the cheapest publicly purchasable plan, with a median of $34.29, across the 18 discovery vendors in the Cleanlist B2B data pricing index that published an annual price and enough detail to convert it on September 1, 2026. Thirty-seven vendors were read that day, 28 published enough to compute a rate at all, and verification specialists price far below that discovery range, from $5.33 per 1,000. Clearbit/Breeze Intelligence is in the group that does not publish enough: it prices in HubSpot Credits and publishes no credits-per-enrichment conversion, so no cost per verified email can be derived from public information. For comparison, Apollo computes to $19.60 per 1,000 on Basic annual, and Cleanlist to about $52.67 per 1,000 on Starter monthly or $39.33 on annual, at 1 credit per verified work email. Compare cost per usable record at your own volume rather than headline plan prices, because the plan price is the smaller half of the question.

What are the top data enrichment companies?

The category splits three ways, and Clearbit's absorption into HubSpot is what moved it out of the first group. Single-source databases sell their own index: ZoomInfo, Apollo, Cognism, Seamless.AI and UpLead. Platform-embedded enrichment sells data inside a suite you already pay for: Clearbit as HubSpot Breeze Intelligence, and Salesforce Data Cloud on the other side. Multi-provider tools hold no index and cascade each record through many sources: Cleanlist, FullEnrich and, in configurable form, Clay at $185 a month for Launch per clay.com/pricing on August 10, 2026. Former Clearbit buyers usually end up in the third group rather than the first, because the thing they liked about Clearbit was that it worked with whatever stack they had, and a single-source database recreates the lock-in they just left.

What Should Former Clearbit Customers Do?

Former Clearbit customers should adopt Breeze Intelligence only if they already pay for HubSpot Professional or higher, and switch to a CRM-agnostic enrichment tool if they use another CRM, sit on HubSpot Starter or Free, or need phone data. The decision comes down to which CRM you already run.

If you were a Clearbit customer before the HubSpot acquisition, your decision tree looks like this:

If you are already on HubSpot Professional or Enterprise:

• Evaluate Breeze Intelligence as a native enrichment layer. The integration is built in and avoids adding another tool to your stack.
• Supplement with a standalone enrichment tool for phone data and higher email accuracy if needed, since Breeze returns no phone numbers at any tier.

If you are on HubSpot Starter or Free:

• Breeze Intelligence on Starter is limited. The enrichment capabilities do not match what standalone Clearbit offered.
• Consider a standalone enrichment tool that integrates with HubSpot without requiring an upgrade.

If you use Salesforce, Pipedrive, or another CRM:

• Clearbit/Breeze is no longer a practical option. The HubSpot requirement makes it a non-starter.
• The CRM-agnostic tools in the alternatives section above are where to start.
• For API-first enrichment, evaluate Enricher or Cleanlist's API.

How does Clearbit pricing compare to Cleanlist?

Breeze Intelligence starts around $45 a month for 100 credits plus a paid HubSpot subscription from about $20 a month, so roughly $65 all in; Cleanlist is $79 a month for 1,500 credits with no CRM underneath it. Cleanlist publishes this page, so the comparison sits here once rather than as a line under every section above.

The credit price is the small half of the gap. What sits underneath it decides the bill. Breeze Intelligence bills credits on top of a CRM subscription, expires unused credits monthly, and returns no phone numbers at any tier. Cleanlist bills one credit pool with no CRM required, at 1 credit per verified work email and 10 per direct dial, and search costs nothing. The one thing Breeze does that Cleanlist does not is IP Reveal, the website-visitor de-anonymization that came over from the standalone Clearbit product. If identifying anonymous traffic is the job, that is a real reason to stay inside HubSpot. Compare Cleanlist vs Clearbit in detail.

Frequently Asked Questions

How much does Clearbit cost in 2026?

Clearbit is now Breeze Intelligence, available only through HubSpot. Pricing starts at around $45/month for 100 credits, but requires a separate HubSpot subscription ($20/month minimum, $100+/month for full features). Total cost for most teams ranges from $65 to $400+/month depending on HubSpot plan and credit volume.

Is there a free Clearbit or Breeze Intelligence plan?

No. There is no free Clearbit or Breeze Intelligence plan in 2026. Clearbit's older free tools (the free API tier and the free Chrome extension) were retired after the HubSpot acquisition, and Breeze Intelligence is a paid add-on that also requires a paid HubSpot subscription. Vendors in this category that do run a standing free plan include Apollo (75 credits per seat per month), LeadIQ (50 a month with one user), Skrapp (50 a month) and Cleanlist (30 a month, no card).

How does Clearbit pricing compare to alternatives?

As of 2026, Clearbit/Breeze is one of the more expensive options once you include the required HubSpot subscription, because you are paying for a CRM plus credits rather than enrichment alone, and it is one of the harder ones to price at all because it publishes no credits-per-enrichment conversion. Standalone tools price differently: Cleanlist is $79/month for 1,500 credits, Apollo runs $49 to $119 per seat per month on annual billing per apollo.io/pricing on August 7, 2026, and ZoomInfo is a custom annual contract with no published rate. For a like-for-like view, compare Cleanlist vs Clearbit.

Do I need HubSpot to use Clearbit?

Yes. Since the acquisition, Clearbit (now Breeze Intelligence) requires a paid HubSpot subscription. There is no standalone option and no standalone pricing page: the Breeze Intelligence pricing URL redirected into HubSpot's knowledge base when read on September 1, 2026.

Do Clearbit credits roll over?

No. Breeze Intelligence credits expire at the end of each monthly billing cycle, and unused credits are forfeited. HubSpot's published overage rate for going the other way is $0.010 per credit, invoiced in increments of 10.

Does Clearbit provide phone numbers?

No. Clearbit/Breeze Intelligence does not offer phone number enrichment at any tier. It focuses on email, company firmographics, and technographic data. For phone data you need a separate provider.

What is the difference between Clearbit and Breeze Intelligence?

They are the same product. Breeze Intelligence is HubSpot's rebrand of Clearbit following the November 2023 acquisition. Breeze Intelligence is now embedded in HubSpot and includes additional features like AI integration and buyer intent signals that the standalone Clearbit did not offer.

What are the best Clearbit alternatives for non-HubSpot users?

The best alternatives for non-HubSpot users are Cleanlist (a 25+ provider waterfall, 1 credit per verified work email, from $79 a month), ZoomInfo (an enterprise database with intent data, no published price) and Enricher (API-first enrichment similar to standalone Clearbit). All three work independently of any CRM platform.

The Clearbit you remember from 2023, the lightweight, API-first enrichment tool beloved by product-led growth teams, is gone. What replaced it is a HubSpot-embedded feature that works well within its ecosystem but is inaccessible to everyone else.

For HubSpot Professional and Enterprise customers, Breeze Intelligence adds genuine value as a native enrichment layer. The setup is effortless, and the integration eliminates API configuration.

For everyone else, the market has moved on. Waterfall enrichment tools query 25+ sources per lookup, include phone data, and work with any CRM. Our 500-lead enrichment benchmark measures the coverage gap on identical input: 98% verified work email and 85% direct dial for the waterfall against 70 to 80% and 30 to 60% for single-source. The Clearbit era of single-source, CRM-locked enrichment is not coming back.

Comparing vendors? See all our pricing guides.