Fuel Your PLG and Outbound Motions With Verified Data
A SaaS company often runs PLG, outbound and ABM at once, and each needs different data. Cleanlist AI enriches signups, outbound lists and target accounts from one credit wallet.
A Cleanlist AI agent named Inbound enrich and route back running its play step by step: Trigger, New trial signup in HubSpot, 1 new; Enrich, Title, company, phone through the waterfall, 4 fields; Qualification agent, Fit score 0-100 against your ICP, Score 95; Branch, Continue if Qualified, Passed; Update HubSpot, Assign owner · empty fields only, Routed; Notify, Slack · owner gets a DM, Sent. Run summary: 63 signups today, 61 enriched, 17 qualified, 17 routed.
10,000+ users, from founders to full sales teams
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The short answer
Cleanlist AI gives a SaaS team one waterfall for every motion: company data for ABM, verified emails and phone numbers for outbound, and ICP scores for PLG signups. It checks 25+ providers per record and found 98% verified work emails on our 500-lead benchmark. Contact data, company data and email verification all come out of one credit bill.
SaaS Companies: what gets in the way.
Every motion wants its own data, and each data type tends to come from its own vendor.
- 01
Each motion needs different data
PLG scores signups, outbound needs emails and phone numbers that connect, and ABM runs on company data and account research. Most tools do one of those well.
- 02
ICP targeting needs several fields at once
Finding the right accounts means combining company size, industry and funding stage. A single database often has some of those fields for an account and misses the rest.
- 03
Three vendors for one list
A SaaS GTM team can end up with ZoomInfo for contacts, Clearbit for company data and a separate tool for email verification. That's three invoices and three data formats to reconcile.
- 04
Bad data raises CAC
Bounced emails hurt your sending domain, and wrong company data sends AEs to accounts that were never a fit. You pay for each bad meeting twice, once in data and once in AE hours.
The Cleanlist AI qualification agent scoring 4 leads against the ICP: Distyl 95, Omni 92, WellSaid 58, Radar 41. The top result shows its reasons: Title and seniority match your ICP; Company size in your 51-200 band; Sells into the US; Not in your CRM yet.
How Cleanlist AI fits.
Signups and outbound lists run through the same waterfall and draw on the same wallet.
- 01
98% verified work emails on our benchmark
On our 500-lead benchmark the waterfall found 98% verified work emails. Each address is checked for syntax, domain and mailbox, and catch-all or risky ones are flagged before anyone sends to them.
- 02
Describe the ICP in plain English
Type your ideal customer in plain English inside the app and Cleanlist AI's AI Search turns it into a structured people search by title, seniority, industry, employee count and location. You don't write a boolean query.
- 03
ICP scores on every contact
Cleanlist AI scores each enriched contact against your ideal customer profile. Your reps work the high-fit accounts first, and PLG signups that match go to sales.
- 04
One credit bill
Contact data, company data and email verification all come out of one credit wallet, so you can cancel the separate subscriptions.
- Verified work emails25 leads searched23 × 123
- Phone numbersVerified before anyone calls18 × 10180
- Qualification agentFit score with reasons25 × 5125
How the alternatives compare.
Apollo for startups, ZoomInfo for enterprise, Clearbit for HubSpot shops: each covers part of the job.
| Option | Where it fits | Where it stops |
|---|---|---|
| Apollo Compare | Prospecting and sequences in one tool, popular with SaaS startups | One database with no waterfall behind it, and per-seat pricing that grows with the team |
| ZoomInfo Compare | The largest B2B database, with intent data and advanced ABM features | $15K+ a year on annual per-seat contracts; more than a SaaS company under 200 people needs |
| Clearbit Compare | Strong firmographic and technographic enrichment aimed at SaaS PLG | Now Breeze Intelligence: HubSpot-only, one source, no phone numbers |

2x
Inbound deals
“Speed to lead is now minutes with perfect data quality. We doubled inbound deals and convert 30% better.”
How does Cleanlist AI help with PLG lead scoring?
Cleanlist AI enriches each new signup with verified contact data, company size, industry and location, then scores it against your ICP. Sales sees the score on every signup and works the accounts that fit first.
Can Cleanlist AI provide technographic data?
Not as a data field or search filter. Cleanlist AI doesn't sell a tech-stack dataset. An AI column can research a company's public web footprint and write back what it finds, as unverified research. If technographics drive your targeting, pair Cleanlist AI with a dedicated technographic provider.
How does Cleanlist AI compare to Apollo for SaaS teams?
Apollo bundles data, sequences and a CRM, which is why SaaS startups like it. It runs on one database with no waterfall behind it and costs $49-119 per user a month. Cleanlist AI checks 25+ providers per record and found 98% verified work emails on our 500-lead benchmark. Cleanlist AI's Sequences send the email from your own inbox, with call tasks, or it pushes the list to Outreach, Salesloft or Lemlist if you already use one.
Does Cleanlist AI integrate with our existing SaaS stack?
Cleanlist AI syncs both ways with HubSpot, Salesforce and Pipedrive on Pro and Enterprise, and pushes to Outreach, Salesloft and Lemlist. For anything else, use CSV export or the REST API.
What SaaS companies use Cleanlist AI?
Our best fit is SaaS companies under 300 employees, from seed stage to mid-market, running PLG and outbound together. Customers use Cleanlist AI to enrich product signups, build outbound lists and keep CRM data clean.
Agents that run your GTM.
Enrich a week of product signups and one outbound list on the 14-day Pro trial. No card needed.
14 days of Pro, free.
