Cleanlist vs FullEnrich
FullEnrich does waterfall enrichment only. Cleanlist adds data cleaning, ICP scoring, and Smart Agents. A complete data platform from $29/mo.
Bottom line: FullEnrich is a strong waterfall enrichment tool that cascades through 15+ providers to find emails and phones. But it only enriches contacts with no data cleaning, no job title normalization, and no ICP scoring. Cleanlist matches the waterfall approach and adds the data quality layer that FullEnrich lacks.
Feature-by-Feature Comparison
How Cleanlist and FullEnrich stack up across key capabilities.
| Feature | FullEnrich | CleanlistWinner |
|---|---|---|
| Waterfall enrichment | 15-20+ email/phone providers | 7+ providers with automatic failover |
| Email verification | Triple verification + activity signals | SMTP verification + catch-all + disposable detection |
| Phone enrichment | 10 credits per phone number | Included in full enrichment (10 credits) |
| Data cleaning & normalization | Smart Agents | |
| Job title standardization | Smart Agents (AI normalization) | |
| ICP scoring | Multi-dimensional scoring | |
| LinkedIn / Sales Nav scraping | Chrome extension discontinued (June 2024) | Native bulk extraction (up to 2,500 prospects) |
| CRM integrations | HubSpot, Salesforce, Pipedrive | HubSpot, Salesforce, Pipedrive + 10 more via UnifiedTo |
| Catch-all email handling | Charges 1 credit (no opt-out) | Detected and flagged separately |
| Deduplication | ||
| CSV bulk upload | ||
| Credit rollover | 3 months on monthly plans | Credits reset monthly |
| Per-seat pricing | No (unlimited users) | No (team-based pricing) |
| Free tier | 50 credits (one-time trial) | 30 emails + 3 phones every month |
Pricing Comparison
See how plans and pricing compare between the two platforms.
| Plan | FullEnrich | Cleanlist |
|---|---|---|
| Free | $0/mo Free Trial | $0/mo |
| Starter | $29/mo/mo Start | $29/mo/mo |
| Pro | $55/mo/mo Pro | $99/mo/mo |
| Enterprise | $499/mo/mo Scale | $449/mo/mo |
When to Choose
The right tool depends on your workflow and priorities.
Choose FullEnrich when...
- Teams that only need email/phone finding (no data cleaning required)
- International prospecting across multiple regions (strong EMEA/APAC routing)
- Large teams needing unlimited user seats on a shared credit pool
- Companies comfortable managing data quality in separate tools
Strengths
- 15-20+ data providers specifically for email/phone finding
- Triple email verification with activity signal detection (unique approach)
- Region-aware routing with different providers for US vs EMEA vs APAC
- No charge for invalid emails (credits refunded)
- Unlimited users on all plans with no per-seat pricing
- Credit rollover up to 3 months on monthly plans
- Strong G2 rating (4.8/5) with active community
Choose Cleanlist when...
- RevOps teams that need to clean AND enrich CRM data in one tool
- Teams needing automated job title normalization and data standardization
- Companies that want ICP scoring to prioritize enriched leads
- Sales teams using LinkedIn/Sales Nav for prospecting (FullEnrich lost their extension)
- Anyone frustrated with paying for catch-all emails that bounce
- Teams that already use a CRM beyond HubSpot, Salesforce, or Pipedrive
Strengths
- Full data quality platform: not just contact finding but cleaning, normalization, and scoring
- Smart Agents for job title standardization, company research, and custom enrichment
- ICP scoring engine with multi-dimensional fit analysis (company, prospect, geography)
- Working LinkedIn/Sales Nav integration (FullEnrich discontinued their Chrome extension)
- Catch-all emails flagged separately, not charged as valid contacts
- Deduplication and list management built in
- CRM sync to 10+ platforms via UnifiedTo (FullEnrich limited to 3)
- Playbook builder for repeatable enrichment workflows
Frequently Asked Questions
How does Cleanlist compare to FullEnrich for waterfall enrichment?
+
Both use waterfall enrichment across multiple providers. FullEnrich cascades through 15-20+ providers focused specifically on email and phone finding, while Cleanlist uses 7+ providers with automatic failover. The key difference: Cleanlist adds data cleaning, normalization, ICP scoring, and Smart Agents on top of enrichment. FullEnrich only finds contact info.
Does FullEnrich have a Chrome extension for LinkedIn?
+
No. FullEnrich discontinued their LinkedIn Chrome extension in June 2024 after LinkedIn forced them to shut it down. Users must now manually copy/paste LinkedIn URLs. Cleanlist offers native LinkedIn and Sales Navigator integration with bulk extraction of up to 2,500 prospects per search.
Is FullEnrich cheaper than Cleanlist?
+
FullEnrich starts at $29/mo for 500 credits, but phone numbers cost 10 credits each, so 500 credits only gets you 50 phone numbers. Cleanlist starts at $29/mo for 500 emails and 50 phones separately, plus includes data cleaning, ICP scoring, and Smart Agents at no extra cost on paid plans.
Can I use FullEnrich and Cleanlist together?
+
Yes, but there's overlap. Some teams use FullEnrich purely for email finding and then import results into Cleanlist for verification, cleaning, and ICP scoring. However, since Cleanlist includes waterfall enrichment built in, most users find Cleanlist handles the full workflow on its own.
Which tool has better email verification?
+
Both are strong. FullEnrich uses a unique triple verification system including activity signal analysis across 100+ websites. Cleanlist uses SMTP verification with catch-all detection, disposable email detection, and role email flagging. The key difference: FullEnrich charges for catch-all emails (which have ~40% bounce rates), while Cleanlist flags them separately.