CRM

Cleanlist + Freshsales

Enrich every contact, lead, and account in Freshsales with verified emails, direct dials, and company data. Cleanlist's waterfall enrichment goes beyond Freshworks' native enrichment to deliver complete, verified records that help your team close deals faster.

Key Features

Automatic enrichment of Freshsales Contacts, Leads, and Accounts on creation or import
Waterfall enrichment across 15+ providers fills gaps that Freshsales built-in enrichment misses
Triple email verification flags invalid addresses before they enter Freshsales sequences or campaigns
Smart Agents populate Freshsales custom fields with industry, revenue, tech stack, and funding data
Workflow triggers enrich records when they enter specific lifecycle stages or sales sequences
Bulk enrichment for cleaning and completing your existing Freshsales database in a single batch

Setup in 4 Steps

1

Connect Freshsales

Authorize Cleanlist with your Freshsales account using your API key and domain. Cleanlist connects to your Freshsales CRM instance and requests access to contact, lead, and account modules.

2

Map CRM Fields

Map Cleanlist enrichment outputs to Freshsales standard and custom fields. The setup wizard auto-detects your field schema and suggests mappings for email, phone, company, and firmographic data.

3

Set Enrichment Triggers

Configure enrichment to fire on record creation, lifecycle stage transition, sequence enrollment, or a scheduled batch sweep. Use Freshsales workflows to chain enrichment with lead scoring and assignment.

4

Activate & Track

Enable the integration and enriched data begins flowing into Freshsales. Monitor match rates, verification results, and credit usage from the Cleanlist dashboard in real time.

Popular Use Cases

Inbound Lead Enrichment

When leads arrive in Freshsales from web forms, chatbots, or imports, Cleanlist automatically enriches them with verified emails, company size, industry, and job title. Feed enriched data into Freshsales lead scoring for instant prioritization.

Sales Sequence Data Prep

Enrich contacts with verified work emails and direct dials before enrolling them in Freshsales sales sequences. Reduce bounces, improve connect rates, and give your reps accurate data for every sequence step.

Database Deduplication & Enrichment

Run bulk enrichment across your Freshsales database to standardize company names, fill missing fields, and verify email addresses. Cleanlist flags potential duplicates during enrichment so you can merge records and maintain a clean CRM.

Frequently Asked Questions

How does Cleanlist compare to Freshsales built-in enrichment?

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Freshsales includes basic enrichment through Freshworks' data sources. Cleanlist supplements this with waterfall enrichment across 15+ specialized providers, typically finding 30-50% more verified emails and adding deeper firmographic data including tech stack, funding stage, and company hierarchy information.

Can I enrich existing Freshsales records?

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Yes. You can run bulk enrichment across your entire Freshsales database or filter by lifecycle stage, lead source, or custom fields. Most teams start with a database-wide cleanup and then enable automatic enrichment for new records.

Does Cleanlist work with Freshsales sales sequences?

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Yes. You can configure enrichment to trigger when contacts are enrolled in a Freshsales sales sequence. This ensures every contact has a verified email and phone number before the sequence begins, improving deliverability and connect rates.

What Freshsales editions support the Cleanlist integration?

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The Cleanlist integration works with Freshsales Growth, Pro, and Enterprise editions. It uses the Freshsales REST API and does not require any marketplace app installation. Setup takes under five minutes.

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