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The 2025 Ranking of B2B Contact Enrichment Providers
Featured

The 2025 Ranking of B2B Contact Enrichment Providers

We ran a 1,000-lead test across the top enrichment platforms — Clay, ZoomInfo, Lusha, and Cleanlist. The results? Clay returned 930 emails, ZoomInfo 870, Lusha 890
 but Cleanlist delivered 960 verified emails and 710 phone numbers, the highest in the industry. Here’s the full breakdown of how each provider stacks up in 2025.

6
 min read

Latest Articles

What Happens When Every Outbound Email Is Actually Personalized

What Happens When Every Outbound Email Is Actually Personalized

Outbound gets messy fast when the data behind it is wrong. But imagine the opposite. Imagine a world where every contact is verified, every insight is accurate, and every field powering your email is clean. In that world, personalization stops being a gimmick and becomes a predictable revenue engine. This is what outbound looks like when the inputs are finally right.

Sales
Sales
7
 min read
How to Build a High Converting Outbound Engine With Only Three Tools

How to Build a High Converting Outbound Engine With Only Three Tools

Outbound doesn’t win because you use more tools. It wins because you use the right ones. LinkedIn Sales Navigator to source leads, Cleanlist to turn them into verified contacts, and one outbound platform to send the message. That’s it. This is the simplest, cleanest, highest converting outbound setup you can run in 2026.

6
 min read
What Happens When AI Tries to Sell With Bad Data

What Happens When AI Tries to Sell With Bad Data

When data is outdated, incomplete, or simply inaccurate, AI does what AI does best: it improvises. And in sales, that improvisation shows up as hallucinations, bad personalization, and outreach that makes your team look unprofessional. Here’s what actually happens when AI tries to sell with bad data, with real examples of how everything falls apart.

Sales
Sales
7
 min read
Why “Accurate Data” Is the New Performance Marketing

Why “Accurate Data” Is the New Performance Marketing

Performance marketing has always been about precision. But in 2026, that precision no longer comes just from audience targeting or creative testing. It starts with something more fundamental: data accuracy. The quality of your inputs now determines the quality of every click, conversion, and customer interaction. Here’s why verified data is becoming the new currency of performance.

Marketing
Marketing
5
 min read
Your Next Sales Hire Might Be a Chrome Extension

Your Next Sales Hire Might Be a Chrome Extension

Hiring a great SDR takes time, training, and trust. Cleanlist’s Chrome extension skips all three. With one click, it automates lead discovery, research, and enrichment directly from LinkedIn. It acts as your “digital SDR” that never sleeps, never forgets, and never sends a bad lead to your CRM. Here’s why your next best sales hire might not be a person at all.

Sales
Sales
5
 min read
Why 2026 Will Be the Year of Data Accuracy

Why 2026 Will Be the Year of Data Accuracy

AI sales tools are evolving fast, but they’re only as good as the data you feed them. In 2026, the winners won’t be the teams with the biggest databases — they’ll be the ones with the cleanest. Here’s why the next wave of automation, personalization, and outbound intelligence will all depend on one thing: verified data quality.

Tech
Tech
6
 min read
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