# Cleanlist

> Last updated: March 1, 2026

> Cleanlist is a B2B data enrichment platform that uses waterfall enrichment to clean, verify, and enrich contact and company data with 95%+ accuracy.

## What Cleanlist Does

Cleanlist helps B2B sales and marketing teams get accurate contact data. Instead of relying on a single database (like ZoomInfo or Apollo), Cleanlist queries 15+ data providers in real-time using waterfall enrichment - cascading through sources until it finds the best result for each field.

## Key Products

- **Waterfall Enrichment**: Query 15+ data providers (Wiza, Findymail, Prospeo, Lusha, and more) in sequence to maximize accuracy and coverage
- **Email Verification**: SMTP-level email verification with catch-all detection and disposable email filtering
- **Smart Agents**: AI-powered data transformation - normalize job titles, extract seniority, standardize company names
- **ICP Scoring**: Score contacts against your Ideal Customer Profile automatically
- **People Search**: Search 400M+ aggregated contacts by company, title, location, and industry
- **Playbook Builder**: Visual automation engine for RevOps workflows with 25+ step types
- **Sales Navigator Scraper**: Extract and enrich contacts from LinkedIn Sales Navigator
- **CRM Integrations**: Native integrations with Salesforce, HubSpot, Pipedrive, Outreach, Salesloft, and 10+ more

## Key Facts

- 95%+ email accuracy (verified)
- 85% phone find rate
- 15+ data providers queried per lookup
- 400M+ aggregated contact records
- Credit-based pricing starting at $0/month (30 free credits)
- No per-seat fees, no annual contracts required
- 1 credit = 1 email enrichment, 11 credits = 1 full contact (email + phone)

## Who Uses Cleanlist

- SDR/BDR teams running outbound campaigns
- RevOps teams maintaining CRM data quality
- Marketing teams cleaning email lists for campaigns
- Sales leaders building targeted prospect lists
- Agencies managing client data across multiple accounts

## How Cleanlist Compares to Alternatives

Unlike ZoomInfo ($15K+/year) or Apollo (single-database approach), Cleanlist:
- Queries multiple sources per lookup instead of relying on one database
- Achieves higher accuracy through cross-referencing
- Costs 70-85% less than enterprise data providers
- Has no per-seat pricing or multi-year contracts
- Verifies every email before returning it

## Website

https://www.cleanlist.ai

## For More Information

- Full product details: https://www.cleanlist.ai/llms-full.txt
- Pricing: https://www.cleanlist.ai/pricing
- Product pages: https://www.cleanlist.ai/product/waterfall-enrichment
- Blog: https://www.cleanlist.ai/blog
- Glossary: https://www.cleanlist.ai/glossary